05 / El Titi de Argüelles

LOS40 Music Awards

Art direction · Concept and graphic design

2024 · Barcelona / 2025 · Valencia

The greatest hits of my work for LOS40. I had the honour of conceptualising and designing the visual identities for the 2024 LOS40 Music Awards in Barcelona and the 2025 edition in Valencia.

Two cities, two editions and one mission: giving one of Spain’s major music events its visual identity. From Barcelona’s Palau Sant Jordi to Valencia’s Roig Arena, where the awards celebrated their twentieth edition.

The artists brought the music. My job was to make it look the part.